FasterCapital backs Istanbullu to localize soil-free wheat, replace Cocopeat
Dubai, United Arab Emirates & Dubai, UAE – Oct 27, 2025
From Istanbullu and FasterCapital today announced a strategic partnership through FasterCapital’s Equitypilot program to accelerate commercial deployment of Istanbullu’s soil-free hydroponic wheat systems and Palmpeat—an industrial-grade cocopeat alternative made from palm waste—targeting the UAE, Gulf and regional export markets. The collaboration combines FasterCapital’s global acceleration resources with Istanbullu’s R&D and production capabilities to fast-track pilot-to-market scale-up.
Market opportunity & problem statement
The Gulf region imports roughly 90% of its wheat and faces growing climate-driven agricultural disruption. Rising input costs and supply-chain vulnerabilities—especially dependence on imported cocopeat—create urgency for local, water-efficient and resilient production. Rapid urbanization, limited arable land and government food-security initiatives create an addressable regional market for soilless systems and sustainable growing media with clear white space for domestic alternatives.
Startup solution & differentiation
Istanbullu’s closed-loop hydroponic wheat system reduces water use by up to 80%, enables pesticide-free, multi-cycle harvests (up to five cycles/year), and multiplies yield per footprint via multi-layer installations. Palmpeat, produced from abundant palm waste, offers a lower-cost, locally sourced alternative to Cocopeat usable across horticulture, landscaping, animal husbandry and construction. Backed by a multidisciplinary R&D team and university partnerships, Istanbullu’s solutions deliver cost, logistics and sustainability advantages—positioning the company for rapid adoption in government-led and commercial greenhouse projects.
FasterCapital partnership value
Through the Equitypilot program, FasterCapital provides tailored acceleration services, technical due diligence, market validation support, and access to global investor networks. FasterCapital’s selective criteria and track record validate Istanbullu’s technology readiness and commercial potential, supplying mentorship, go-to-market strategy, and fundraising support to meet the startup’s $500,000 raise and scale pilots across the UAE and Gulf within 12 months. Learn more at FasterCapital.
Executive quotes
“Hesham Zreik”, Managing Partner at FasterCapital: “Istanbullu addresses a critical regional need—food security with water-efficient, import-independent solutions. Our Equitypilot program is designed to de-risk early commercialization and connect founders to capital and strategic partners. We see rapid regional traction potential for both the hydroponic platform and Palmpeat.”
Mehmet Akgun, Founder & CEO, Istanbullu: “This partnership accelerates our mission to make resilient, high-yield wheat and sustainable growing media available in the UAE and beyond. FasterCapital’s operational and investor network enables us to move swiftly from pilots to commercial projects while optimizing production costs and supply chains.”
Growth trajectory & future plans
Near-term plans include pilot deployments across closed facilities and greenhouses in the UAE (0–12 months), data-driven yield optimization (6–9 months), and commercial roll-out with government and commercial partners after 12 months. Istanbullu is raising $500,000 to fund production scale-up, additional R&D for soy, rice and cotton variants, and franchise/licensing pilots across Gulf markets with an eye on European exports.
About Istanbullu
Founded by Mehmet Akgun, Istanbullu develops soil-free hydroponic systems and Palmpeat made from palm waste to deliver water-efficient, high-yield wheat and sustainable growing media. The company combines multidisciplinary R&D, automation and AI-driven irrigation to localize food production and reduce import dependency.
About FasterCapital
FasterCapital is a global venture builder and online incubator dedicated to co-funding and co-founding innovative startups. Established in 2014, we are now #1 venture builder in terms of number of startups that we have helped, money invested and money raised. It supports startups worldwide through various programs, including funding assistance, business development, and technical support. The Equitypilot program is designed to help early-stage startups build scalable solutions with mentorship, strategic guidance, and network support.
