Buybyshop Joins FasterCapital's LaunchUp Program to Revolutionize E-commerce and Fintech Solutions
Buybyshop, an innovative e-commerce and fintech platform based in Egypt, has joined the LaunchUp program by FasterCapital, a venture builder based in Dubai that supports startups globally. The company, founded by Muhammad Ali, who also serves as the Operations Manager, is aiming to raise $5 million to accelerate its growth and further develop its integrated shopping and financial solutions platform.
Buybyshop offers a distinctive online shopping experience that combines advanced fintech features such as Buy Now, Pay Later (BNPL), flexible installment plans, and online auctions—all under one digital roof. The platform also empowers merchants by allowing them to open their own stores within the system, thus expanding income opportunities and creating a supportive ecosystem for small and medium enterprises.
Hesham Zreik, CEO of FasterCapital, commented: “Buybyshop brings together two fast-evolving sectors—e-commerce and fintech—in a uniquely cohesive platform. Their commitment to financial inclusivity, particularly for fixed-income earners, shows a clear understanding of market needs in emerging economies.”
He added, “We are excited to support Buybyshop through our LaunchUp program. Their vision aligns well with our goal of backing startups that provide impactful and scalable solutions across underserved markets.”
Muhammad Ali shared his excitement about joining the program: “Partnering with FasterCapital gives us the strategic edge and guidance we need to scale our operations. With their support, we are confident in our ability to raise the capital we need and bring our vision for Buybyshop to life—creating a platform that not only enhances shopping but also improves financial accessibility and creates work-from-home opportunities.”
Buybyshop has already taken steps toward securing key partnerships with financial institutions and has begun onboarding merchants and consumers. The $5 million the company is raising will go toward expanding its technology infrastructure, marketing initiatives, and strategic partnerships across Egypt and the broader MENA region.