Neurath’s Asap joins FasterCapital’s EquityPilot to scale eye-tracking golf platform
Austin, United States & Dubai, UAE — February 5, 2026
Advances in sports vision science and AI-driven motion analysis are reshaping how athletes train. The golf swing analysis market is expanding as coaches and clubs seek objective measures of both biomechanics and perceptual-cognitive skills. NEURATH’s Athletic Skill Acquisition Platform (ASAP) combines eye tracking with swing analysis to address a persistent gap: measuring the “intangibles” of visual attention and perception alongside movement mechanics.
What the Startup Delivers?
ASAP integrates eye-tracking hardware, video swing analysis, and AI-generated feedback to give golfers simultaneous “inner” and “outer” views of performance. The platform pairs Ergoneers’ eye-tracking data with SwingCatalyst movement analysis through a middleware layer to deliver drill libraries, user dashboards, and comparative video/data views. Initial commercial offerings include hardware rental and buy options, with an MVP deployment targeted for Q4 2025.
Why Now?
Growing acceptance of sensor-driven coaching, rising consumer demand for performance analytics, and improvements in accessible eye-tracking hardware make this a timely opportunity. NEURATH is positioned to serve coaches, academies, and serious amateurs by quantifying visual skills such as fixation, peripheral awareness, and eye–hand coordination — measures rarely captured in mainstream golf tools.
Program Plan (first 30–60 days)
Through FasterCapital’s EquityPilot, NEURATH will refine its MVP roadmap, validate integration flows with Ergoneers and SwingCatalyst, and strengthen go-to-market messaging for North American targets. Initial program work will include product-market fit interviews with coaches, deployment readiness checks, and a prioritized execution plan to support the Q4 2025 launch.
Leadership Comment
“Hesham Zreik, Founder and CEO of FasterCapital, said: ‘We’re excited to support NEURATH through EquityPilot. Our team will focus on execution milestones and connecting the startup with the right ecosystem stakeholders.’”
Next 90 Days
NEURATH will complete stakeholder validation and architecture design, finalize middleware integrations, launch the web-based MVP with drill library and dashboards, and begin pilot deployments with partner facilities. Marketing outreach to the NFHS network and The Golf Lab will commence alongside hardware distribution plans.
Founder background
NEURATH’s leadership blends sport science and commercial experience. CEO Frank Thermitus brings international business and product experience; Chief Scientist Robert Gray contributes skill acquisition expertise from professional sports and academia; Paul Klinkhamer and the product/tech leads bring extensive platform delivery and consulting experience in sports and digital products.
Ecosystem relevance
NEURATH already has pathways to market through agreements with NFHS and The Golf Lab and working relationships with industry publications such as PGA Magazine. The company has selected Ergoneers and SwingCatalyst for key integrations, enabling rapid MVP development and trusted data sources for coaches and athletes.
About NEURATH / ASAP
NEURATH develops ASAP, an athletic skill acquisition platform focused on vision and neuroscience for golf. ASAP combines eye tracking, swing video analysis, and AI coaching tools to provide actionable insights on concentration, visual fixation, depth perception, and eye–hand coordination. The platform targets coaches, academies, and serious golfers seeking a holistic approach to performance improvement.
About FasterCapital
FasterCapital supports startups globally by providing execution-focused support, fundraising readiness guidance, and access to an ecosystem of mentors, partners, and investors. Through programs such as EquityPilot, FasterCapital helps founders strengthen their strategy, refine materials, and accelerate progress toward measurable milestones.